"There's no such thing as bad publicity", or at least that's the way the cliché goes! The chemical industry would undoubtedly disagree with this mantra and this meeting will look at ways in which companies can be more instrumental in their PR and communications activities.
• Good and bad PR and its effects on 'licence to operate'.
• Best Practice for websites and newsletters.
• Importance of business-to-public and B2B communications.
• Good and bad PR and its effects on 'licence to operate'.
• Best Practice for websites and newsletters.
• Importance of business-to-public and B2B communications.
